Marketing News & Consulting
It has been a week after the Panda was released upon the UK and other English-speaking countries. The Panda Algorithm update was released internationally last Monday and created some much expected “panda-monium” in the rankings for many thousands of sites in the UK and the world. Data from Search Metrics compiled a list of the […]
As most of us know, the Panda update launched by Google in the US in February and this week in the UK has cause a lot of confusion, a lot of ranking drops and a lot of people scratching their heads wondering what to do to recover from it. The Panda was designed to attack […]
When the Panda update rolled out in the US a scant number of weeks ago, many expected to see the popular eHow site from Demand Media to be hit hard as the industry regards it as a “content farm.” Oddly enough, eHow actually managed to gain traffic after the update leaving many groups and individuals […]
Last week we stated that there was some buzz in the Webmaster Help forum from UK webmasters speculating that the Farmer/Panda had been released upon them. It looks as those the people were just experiencing "regular" fluctuations. Google announced yesterday that they have "rolled out this improvement globally to all English-language Google users," such as […]
There appears to be speculation that there is another Google Update underway. Several reports from webmasters in a Webmaster World thread have stated that they are seeing some significant changes in the Google SERPs. Often in isolated reports like this, it is usually the result of specific tests being run on isolated data centers. However, […]
Some people in the industry are speculating that keyword rich domain names will be the next target to be hit by Google’s latest algorithm update. When you go to register a new domain name, the first question that inevitable rises is: "DoI go with a keyword rich domain name? (www.buy-cilais-online.net for example), or something that […]
There seems to some confusion as to whether Ads do or do not play a significant role in Google Ranking Algorithm. During the initial release of the Farmer Update it was stated that Google is now using the presence of ads on a website as a ranking factor. Of course they were quite vague regarding […]
An official Google Blog titled: "Finding more high-quality sites in search" written on February 24th, by Matt Cutts and Amit Singhal, announced a significant change in Google’s rankings of Web pages in search results. The blog post stated that this new algorithm update would "noticeably impact 11.8% of Google’s queries." Referred to as the "Farmer […]