Penguin Update … Update

We’ve been hearing for a while not that there’s a Penguin Update scheduled for 2015 and we’d heard it was switching to everflux but some additional light has been cast by Google’s Gary Illyes on Twitter in response to a question from Todd MacDonald.  The exchange was: @forefront1 it will be an update to the […]

Google Penguin 3 Rolls On

With fluctuations continuing to be reported by webmasters it’s been confirmed by Google that the Penguin 3.0 update continues to roll out.  There are reports of what we’ve seen repeatedly from Google over the years in a pendulum effect wherein rankings fluctuate in one direction only to be returned to their previous or close-to-previous positions […]

Has Panda 4.1 arrived?

According Barry Schwartz post over at the Search Engine Round Table, it looks like Panda has finally refreshed after a slow rollout. The thin content algorithm is now has its 27th update since it was introduce 2011. Digital Marketing Consultant Glenn Gabe, who was one the first people to tweet about the refresh, shared some […]