This Week in Search: Sept 29-Oct 3, 2014

weekly search news

Google To Release Penguin 3.0 Next Week?

Search Engine Land reported yesterday from SMX East that Google Webmaster Trends Analyst, Gary Illyes has suggested the long awaited Penguin 3.0 may launch as early as next week! Illyes stated that the launch will not be a simple refresh but rather a new algorithm altogether. Webmasters who have recently (within the last two weeks) submitted disavow files may have not made the cut to have links addressed, but Gary added that we’ll see more frequent refreshes of the algorithm.

Yahoo Directory Closes

Yet another staple of the industry falls by the wayside. Earlier this week Yahoo announced that they would be retiring long running, and once very popular Directory. So long old friend …

Bing Will Not Give A Ranking Boost To HTTPS Sites

At the Search Marketing expo this week, Vincent Wehren, Bings lead program manager for it’s webmaster tools stated they would not be giving sites a ranking boost for switching to HTTPS.

Google Faces Possible $100M Lawsuit Over Nude Celeb Photos

Marty Singer, an LA based lawyer is threatening to sue Google on behalf of a dozen female celebrities whose naked selfies were stolen from hacked iCloud accounts.
According to the CBC, Singer stated “Google has turned a blind eye while its sites repeatedly exploit and victimize these women” Singer reported that many of the photos still exist on the internet even though his firm has requested their removal.

Google’s Answer Box Showing More Often In Search

Moz,s Dr. Pete released a study on the increased appearance of Google’s “Answer Box” in the search results. He raises some valid questions about how the content is gathered and also some startling discoveries about the accuracy of the information provided. To read the full post please visit yesterday’s post here.