Marketing News & Consulting
Just a few short months ago, Google offered approximately 6 billion dollars in a buy-out offer for the deal-of-the-day online coupon giant Groupon. Groupon declined the unprecedented offer and stated that they would be conducting an IPO soon afterwards. Groupon stated that they could raise as much as $1 billion in the IPO, which could […]
In a follow up to the post I published yesterday on the Top 20 “Losers” from Google’s Panda UK Update, one of the worst hit companies was Ciao.co.uk, a Microsoft owned company that was leading an EU competition case against Google. Accusations from Microsoft state that Google is purposely using the Panda algorithm update to […]
It has been a week after the Panda was released upon the UK and other English-speaking countries. The Panda Algorithm update was released internationally last Monday and created some much expected “panda-monium” in the rankings for many thousands of sites in the UK and the world. Data from Search Metrics compiled a list of the […]
As most of us know, the Panda update launched by Google in the US in February and this week in the UK has cause a lot of confusion, a lot of ranking drops and a lot of people scratching their heads wondering what to do to recover from it. The Panda was designed to attack […]
Last week we stated that there was some buzz in the Webmaster Help forum from UK webmasters speculating that the Farmer/Panda had been released upon them. It looks as those the people were just experiencing "regular" fluctuations. Google announced yesterday that they have "rolled out this improvement globally to all English-language Google users," such as […]
I came across an interesting blog post from ISEdb.com that was titled: "16 SEO Tactics That Will NOT Bring Targeted Google Visitors" where Jill Whalen was discussing strategies that she felt were no longer valid seo tactics. I have reposted some of the points here and have added in my comments on each. Jill’s posts […]
What is a MEME? You have probably seen several and may have even used them before without even knowing it. Wikipedia defines a meme as a “unit of social information. It is a relatively newly coined term and identifies ideas or beliefs that are transmitted from one person or group of people to another. The […]
Rewind back to a few weeks ago, when the Farmer and Panda Updates hit North America. Rankings dropped, SEOs were flummoxed and panic ensued. There was much wailing, pulling of hair and gnashing of teeth. Most people you talk to now are still trying to sort out the details of the update and to determine […]
I came across a good post this morning from Greg Niland talking about how to recover after the Panda Algorithm update from Google. As you may know, thousands of sites were devastated by the update, which left many wondering how to proceed and how to regain their once former rankings and traffic. Greg speaks about […]