Marketing News & Consulting
It’s been an interesting past 24 hours in search. Here are the top stories we’ve been following: How Google’s Q4 Search Growth Got There Ginny Marvin over at Search Engine Land analyzes Merkle’s latest Digital Marketing Report and explains where the continued growth from Google comes from. CPC was down 0.5% so how is Google […]
Here’s what’s happened over the past 24 hours in search. If you know of stories not covered here in the last 24 hours please add them in the comments below. Google Defines Crawl Budget Google’s Gary Illyes took to the Webmaster Central Blog to outline exactly what crawl budget means, how it’s determines and how […]
The future of search is all about users and their behavior, it really is that simple. Gone are the days of Google deciding what the user wants for them, Google is (intelligently in my opinion) taking a page from the success book of Facebook and choosing to not become a MySpace story by simply following […]
On the October 20th episode of Webcology my co-host Jim Hedger and I had the pleasure of interviewing David Vogelpohl – Founder and CEO of WPengine. While David is a wealth of information on a variety of subjects it was after attending a webinar with him and Raven’s John Henshaw that I knew I needed […]
As anyone familiar with Penguin knows, the timeframe between updates was a killer for many businesses. On the plus side for Google; this created an environment where fear over multi-month or even multi-year penalties encouraged compliance with their rules. Penguin sought to punish those who violated Google’s Webmaster Guidelines and there’s no doubt, a punishment was doled out. […]
Well, it’s been a few weeks since we’ve been able to publish our 5 Quick Tips. You can blame Penguin Updates and Mozcon’s for that but gratefully we’re back to it. This week we’re going to keep it to 5 quick things you’ll want to do every day because today we’re covering 5 people you need to […]
Ordinarily we would be publishing our 5 Quick Tips piece today but when I awoke to news that the Penguin Update was rolling out after 705 days it became pretty clear that: A – I had a far larger topic that needed to be researched and covered, and B – I didn’t think a 5 […]
DISCLAIMER: This post is written as a live blog from Mozcon. There may be typos and grammar to make my high school English teachers weep. Please excuse those … it’s a fast-paced conference with back-to-back sessions and no time for proofing or even proper writing. Coming up after lunch is the mobile guru Cindy Krum […]
DISCLAIMER: This post is written as a live blog from Mozcon. There may be typos and grammar to make my high school English teachers weep. Please excuse those … it’s a fast-paced conference with back-to-back sessions and no time for proofing or even proper writing. Alex Stein takes the stage to chat about boosting your […]
