The Week In Search & SEO: August 31, 2018
It was another big week in the SERPs with major features and layout changes rolling out by both Bing and Google, new enhancements to Google Ads and some great thought pieces.
Marketing News & Consulting
It was another big week in the SERPs with major features and layout changes rolling out by both Bing and Google, new enhancements to Google Ads and some great thought pieces.
It was a fairly quiet week in paid search and algo updates but massive in SERP layout changes. Some we like and some we don’t but then, at the end of the day all any of us gets to do is try to figure out how to turn a searcher into a buyer.
Worried you might have missed something? Last week saw some great info come out on the August 1st Google update, new negative SEO strategies, big changes to Google Ads extended ad format and major enhancements to Google Analytics.
It has been a fast-paced week in the world of search. If you think that you might have been paying too much attention to Google core algorythm updates that you might have missed something, then here is a roundup of the latest news in this week’s edition of This Week in Search.
Google dominates this week’s search news, but that is nothing new. They are rolling out a new look for hotel searches (also nothing new) and adding more details for event listings including the ability to go directly to booking pages. Elsewhere, Bing announces some details about how they create their search engine result pages. Get […]
Apple replaces the old guard with new ones in an effort to move forward with artificial intelligence. Google reminds webmasters of some basic SEO best practices. This and a whole lot more happened in the week in search.
If you have not had time to keep up with happenings in SEO this week, then here is an abbreviated version to help bring you up to speed. It includes a request from Google to tighten your site’s security and two thought pieces by your truly and of course, some SERP layout changes.
While Google’s speed update may have not totally dropped yet, evil unicorns may be chasing Google with webmasters hoping to discover them and turn them into a gold mine. You may want to be careful about what you write in emails because Google may be letting other people read them. URLs may be clickable in […]
After over 17 years, Google announced this week they are doing away with Google Adwords and DoubleClick and rebranding their new Google Ad program. Plus, you can now get verified to manage your knowledge graph on Google. Meanwhile, Bing announced that users can now toggle between different accounts to move money or manage them. There […]