Marketing News & Consulting
YouTube and Google have been update crazy this month. Apparently the Google engineers are doing more than growing facial hair and thinking about their tongues. The image above is a sneak peek at the new YouTube start page. It wasn’t intended to be public but a single command can enable anyone to use it right […]
As online advertising continues to be a more prominent source of revenue for both big and small businesses the importance of Google’s Adwords advertising program has also increased, emerging as the premiere method of advertising on the internet. Despite this rise in useage, many businesses still lack a thorough understanding of exactly how the Adwords […]
Yesterday Beanstalk Blogger, Ryan Morben introduced a list of 10 New Changes to the Google Algorithm. One of the new updates that he mentioned was the use of “Better Snippets.” I thought I would take this opportunity to elaborate on these further. In September this year, Google introduced rich snippets to be used for reviews, […]
Yesterday, over on the Google Inside Search blog, Matt Cutts shared 10 recent changes to the Google search algorithms from the last few weeks. As always these posts can get a bit technical, and anyone subscribed to the feed can just get it from the horses’ mouth. The goal of this post is to put […]
Pleasing plus is presently proving to be a problem with the plethora of possibilities. Confused by all the Plus linking options suddenly available? Here’s a round-up of what it looks like right now. Create a Google+ page for the company. Create employee G+ pages. Add your employee G+ pages to the company. Add a link […]
The post-panda Internet has left many website owners desperate to regain former rankings. The main directive of the new algorithm was to force websites to produce higher quality, relevant content on their websites if they hoped to remain competitive and to keep or increase their SERP rankings. With the advent of social media en masse, […]
Great question! I swear I’ve seen iframes crawled before but even if I haven’t seen iframe data in search indexes, it’s not something that we should just count on and forget about, especially with the growing competition in the search engine market. I’m looking at you Blekko. So how do you test such a thing […]
If anyone’s been looking at the tech headlines today, particularly the really big sites with very political writers, you may have read something about the FTC having Google in chains over outrageous privacy violations. Some of that info is based on fact but most of what I’ve read is personal takes on the news with […]
Every once in a while there’s an announcement that makes a huge kerfuffle online only to be yesterdays news the next week. Yesterday’s news is that Google made the move towards secure searches for Google account holders that are logged in while searching. It was actually announced on the 18th, and I didn’t see anything […]