Marketing News & Consulting
Today Moz put out a fun little quiz on their blog. If you want to test your knowledge about local search ranking factors and factoids, we’ve embedded it below. Test your knowledge on centroids, Google Places, My Business, Knowledge Graph, and much more. This super fun quiz comes on the heels of last years popular […]
Today companies are doing the craziest things to help get there content viral. The truth is it doesn’t take a kings fortune and pretty detail to catch the attention of a mass audience. According to Kevin Allocca from YouTube there are three things that help with that. Tastemakers, Communities and unexpectedness are direct players in […]
Just take a look at where we have come in the day and age of internet marketing. We aren’t a solo strategy anymore and hiding behind your monitors just isn’t going to cut it. Working alone in the new era of digital marketing will drive you insane and in fact take your client or your […]
This week Google will be offering web optimization tips through its Google+ channel. Yesterdays post covered three common configurations of mobile friendly sites, which include; responsive web design, dynamic serving and separate mobile urls and a chart to demonstrate the key differences. Today’s post discusses which configuration is most recommended by Google – responsive web […]
I felt like a Christmas Elf building links for my clients the last few months. The Question asked is creating a large amount of links too fast a bad thing? This little blog from Barry Schwartz answers this question well. Balancing out the volume is extremely important but depending on the quality of links created. […]
If you aren’t adapting your marketing platforms to reach the next gen then your brand just might fade with the old. Some of the platforms out there have the ability to help you bridge your brand to the next generation. Platforms such as Tumblr, Facebook groups and Google+ communities are social items that should be […]
Monday Google updated its guidelines for local businesses, these change affect a few of the search engine giant’s products including Google Maps and Google+. For the most parts these changes aim at closing up duplication loopholes and preventing any type of “sales copy” from being added into results. Over on his blog Mike Blumenthal made […]
The SEA is at it again hacking several sites who use the Gigya comment platform. The Independent , OK Magazine and the NHL were just a few who were hit by the notorious hacker group. Although the Gigya platform wasn’t directly hacked their DNS entry at GODaddy was. They were able to send instructions to […]
Most would think combining the two words business and ethics is an oxymoron. With the evolving world that word combination is becoming more and more relevant especially in social media. Working in social media you are on the front lines, the ambassador between the client and business. Often these social media powers are contracted out […]
