Marketing News & Consulting
With the number of Twitter users hitting the 100 million mark and after watching Rand Fishkin’s Whiteboard Friday episode titled “Yes, You Really Can Build Links with Twitter”,I decided I had to share this wisdom. It seems that many in the industry seem to have a difficult time believing that Twitter is an effective tool […]
I will admit it, I have a very ‘frugal’ attitude towards information and the internet. So when Google bought Zagat it was the first I’d heard of the long running rating service. For those who are web-frugal like me, it may come as a surprise that this paid food review service has managed to go […]
Google announced on August 31st, that they would be implementing a fundamental change to the way that Google categorizes link data in Webmaster Tools. Google’s Webmaster Tools lists links coming to your site into two separate categories internal and external. Google stated that: "Today’s update won’t change your total number of links, but will hopefully […]
Beanstalk’s Kyle Krenbrink wrote an invaluable article on the canonical tag that’s been published to our site today. The article discussed what it is and, more importantly, how you can use it. It includes links to resources as well as a video of Matt Cutts explaining it from Google’s perspective. You’ll find the article on […]
Since the Panda updates from Google earlier this year, duplicate content has become an issue that no website owner can afford to overlook. While the update was designed specifically to target low value sites, content farms and scraped content, its paramount imperative was to reduce the amount of duplicate content that resulted in mass amounts […]
Although you can only join by invitation at this point, you’ve no doubt heard of Google+, Google’s latest attempt to join (or, in time perhaps, completely overtake?) Facebook and Twitter as a must have social networking tool. In the months before Google+ was launched, Google also began implementing the “+1” button as a usable option […]
There are some really famous people reaching out to fans on-line, but if you just got a notification today that someone famous has added you to some circles what can you do to see if they are who they say they are? Until recently, there wasn’t much you could do since Google+ has been busy […]
When Tim Ash and Bryan Eisenberg chat conversion tools, it’s a must attend event. Even if you’ve seen them chat on the subject before; you’re going to pick up something new. So here’s how it went (originally written live yesterday in the present tense but Internet issues kept it from publishing): Tim Ash from Site […]
Yesterday I went public and openly admitted I’d managed to overlook Google’s all-in-one solution to Zynga, Microsoft, Grooveshark, Foursquare, etc.. The fact that I’ve played with Google’s ChromeOS makes this all the more amazing.. Google wants to make it possible to use a browser as your operating system, experiencing the entire internet via the world […]