Today In SEO & Search News: March 10, 2017

Today In SEO & Search News: March 13, 2017

Sometimes Monday updates are light because not a lot happened on the weekend and sometimes bug things hit you on a Monday.  It was one of those days in search news so let’s jump right in …

Algorithmic Penalties Post- Penguin 4
Michael Cottam wrote a good piece for the Moz blog on algorithmic penalties post-Penguin 4.0. evidence that they exist and recovery data. Despite Gary Illyes stating that Google now just devalues links Michale shows that might not me the full story.

Google To Fix Missing Data In Search Console
Probably the most interesting story of the day was the data that went MIA from the Search Console. Barry Schwartz covered the issue for Search Engine Land.  The data missing from March 9 and according to a Tweet from Google’s John Mueller the data will be back.


Google Released Uptime
Matt Southern of Search Engine Journal covered the announcement earlier today of the launch of Uptime for iOS. The app, developed by Google incubator Area 120, allows users to watch and comment on YouTube videos collectively.  The reactions and comments will be available to all attending.  It’s ironically (to me) only available on iOS and not in Canada so I’m double-cursed.  It’ll be interesting to try out though personally I don’t really see the early iterations impacting me.

 Allo Telling Your Friends About Your Search History

Google’s Allo app can reveal what you’ve searched to your friends

Tess Townsend over on recode covered a pretty big glitch in Allo. With the launch of Google Assistant across Android phone version 6.0 and higher which integrates with Allo.  The problem Tess encountered was that in a conversation Allo replied with a reference to a previous search query unrelated to the conversation.  A major security and privacy issue.

Google & Levi’s Connect Jacket Launching In The Fall
The planned connected denim smart jacket scheduled for launch in the spring has been pushed back to the fall.  The jacket, made of ATAP’s Project Jacquard technology uses a conductive fabric to send signals to your phone and control it. I expect this generation to be a bit of a gimmick but the technology itself is very interesting and will likely evolve into something awesome – but I’ll skip this stage. If you want to see why … here’s the commercial:

And that’s it for today !

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