I don’t know about Steve Ballmer, but if I paid Oprah to advertise my new tablet, I’d demand my money back after she used an iPad to say that the Surface is a better/preferred device.
If you haven’t seen it yet, here’s the tweet of the week:
Oh no she didn’t. Woman don’t tell me you pushed that out via iPad..?
So that really happened, and it’s stirred up some funny arguments about expectations of paid promotions.
If you as a website promoter paid someone to promote your site and they accidentally/incidentally promoted the competition instead, how would you handle it?
Wait, lets see if we can deploy some fancy web tech to help gather your answers![yop_poll id=”2″]
The next question is how will someone in charge of damage control will explain away Oprah’s iPad based praise of how superior the Surface is?
This is a bit like watching a bus crash in slow motion, except the bus is full of people you really don’t like.