As we watch the holidays fast approaching many (if not all) only retailers are trying to find ways to increase their sales. Unfortunately it’s now too late for any major organic SEO initiatives but that’s not to say there aren’t things you can do to help you profit from this season of frenzied buying. Published this morning is my latest article on just this subject. It focuses on some simple ways to improve your website conversions. Of course – it’s also going to be important for you to look at other traffic streams such as PPC, shopping engines, etc. but I’ll leave that for another author – I wanted to focus on ways to profit more highly from the traffic you do have.
If you read the article you’ll find some very simple-to-implement ideas and links to some of my favorite resources and tools for conversions optimization. Enjoy and happy holidays.
You’ll find the article on our website at https://www.beanstalkim.com/articles/design/holiday-conversions.html.