The most recent article in the series of ten was published today by Li Evans of Search Marketing Gurus. I first met Li at an SES event some time ago, have interviewed her once for Webmaster Radio (as I will get to again for the accompanying show to this article so be sure to catch it either at 11am PST or download the podcast.
Li is definitely an expert on social media – up there with Neil Patel. The article is an awesome read and her contribution to our ten part series is greatly appreciated. Thanks Li !!!
But enough preamble, you can read the article on our site here.