DON’T TOUCH IT !!!

Many of you will have noticed fluctuations in your Google rankings over the past week. These fluctuations can be expected to continue for the rest of this week. The best advice you can take is to avoid your natural inclination to go in and tweak your site to try to chase these fluctuations. Sit tight and wait until next week when it all should be over and you’ll be able to better gague what the new algo is and go from there.

NEVER try to chase a moving target. It will settle down and when it does you’ll be in a much stronger position to test and tweak than if you do it during this state of flux.

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