Backlink Update

Backlinks appear to be updating across some of the Google datacenters currently. Thus far most of the sites we’ve been monitoring have not updated on google.com however changes can be seen on various other Google datacenters indicating that the update is underway.

Watch your backlinks over the next couple days for changes.

An additional note; sites we know to have backlink increases are showing lower numbers. It appears that during this update Google is also reducing the number being displayed. While reported backlinks are increasing on other engines for the same sites and while no links were lost and additional links gained, displayed backlinks are decreasing for a number of sites we are monitoring.

If you see a drop in your backlinks don’t panic … it’s just how Google displays them. Check your backlinks on MSN or Yahoo! for a more accurate count.

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